CATI Surveys
Cold calling doesn't work anymore. So we don't do it.
The Reality
Scam call fears are everywhere. Ofcom found that 93% of mobile users check the number before they decide to answer. If it's unknown, they don't pick up. Regulators are cracking down on spoofing, forcing providers to block fake calls that mimic UK numbers.
And with the Telephone Preference Service and government rules tightening against cold calls, the message is clear: don't answer if you don't know who's calling. The truth is, no one does.
How We Work
That's why Indiefield adapted. Instead of wasting time on unanswered dials, we pre-recruit respondents and schedule telephone appointments. When the phone rings, they know it's us and they answer.
The Interview
Our team of dedicated interviewers handle every call with care and professionalism, making sure each respondent has a good experience. Whether you need to speak to consumers, B2B professionals, or hard-to-reach audiences, we set the appointment, manage the timing, and deliver the right people on the line.
Quality and Technology
Every interview is carefully monitored for quality, compliance, and accuracy. We use trusted survey software, either Formoo or your preferred platform, to capture results and deliver clean, analysis-ready data. Backed by ISO, ESOMAR, MRS, and GDPR standards, we ensure your data is always handled with the highest level of care.
The Indiefield Difference
CATI has changed. Many agencies still pretend it hasn't. We don't. At Indiefield, we've built a way to make it work in today's world: recruit first, then call. That's how we get real people on the phone. We don't cold call. We connect.