We have excellently trained and experienced
community-based market researchers.
We provide high quality face-to-face quantitative market research fieldwork across the UK. We have a
long and proven track record that includes
product tests, placement and
recalls, hall tests, central location tests (CLTs),
in-home, in-street, and exit surveys. Our fieldwork experience means that we can be in field and
interviewing for you very fast.
This very traditional market research approach is probably one of the most popular fieldwork
methodologies around. Particularly for longer questionnaires where the interviewer interaction
is needed most. This method is also widely used for in-home product tests.
We can carry out market research interviews in retail environments, restaurants, conventions,
concerts and sporting events without any disruption to business. We've interviewed at some
amazing events over the years including Wimbledon and Champions League football matches.
Also known as intercept interviews, street interviews are a great way of conducting market
research. Usually an interviewer will work near a busy high street. These face to face
interviews are often just a few minutes in length and respondent participation is very high.
We have extensive experience recruiting respondents for car clinics. We have managed fly-in car
clinics and research that includes a driving element. We have recruited and provided staffing
for clinics involving as many as 600 people over a weekend so you can be sure that we can help
you with all your car clinic needs. Find out more on our Car Clinic
CAPI can enhance the quality of your face to face survey data. Concepts and videos
can easily be shown to the respondents, questions can be customised to fit previous responses,
and the research results are available in real time. Our fieldworkers are very experienced in
this market research methodology and can be deployed very quickly.
We have a dedicated team of interviewers and supervisors at your disposal for central location
tests. Halls allow you to closely control and directly observe the interview process and provide
greater confidentiality than other research methods. We can pre-recruit hard to reach samples as
well as street intercept into one of the network of venues across the UK.