Online Surveys

We use our in-house panel across all our research methods so not just online, we actually invite these people to face-to-face studies and remote qualitative events.

This means we know our participants personally.

We keep in regular contact to ensure our pool is always fresh, authentic, and up to date. Every single respondent is 100% verified and real.

They're not anonymous clicks; they're people we’ve spoken to directly, and you can too!

We start by screening participants with detailed questionnaires, fully screening them before moving on to the main questionnaire.

With quotas applied at the screening stage, we guarantee to meet your needs.

If our panel cannot deliver the respondents required (for example, niche respondents) we will work with our established partners and community based recruiters to actually go out into the world and find the people you need.

With Indiefield, the relationship doesn't end when the survey is complete.

If a respondent says something that intrigues you in an open-ended question, you can contact them for further details or conduct a depth interview for richer insights.

We guarantee these are real people, many of whom attend our face-to-face events or have been recommended by a previous respondent or have been recruited to our panel by a community based recruiter.

Our approach adds a layer of authenticity and visual verification.

Respondents can upload images: a photo of their pet if they're pet owners; proof of car ownership with a V5 document for automotive studies; pictures of products they use in their homes or purchase receipts.

To make it even more engaging, we can request selfies, bringing your survey to life and giving you a real sense of the people behind the data.

What we offer is critical to guarantee authenticity: full respondent contact information is part of our standard offering.

You won't face extra fees for Personally Identifiable Information (PII) or be denied further access to respondents post-survey.

With Indiefield, you're purchasing quality, transparency, and a personal connection to your audience.

When you choose Indiefield, you're not just getting data. You are getting real results from real, verified respondents who bring valuable insights to your research.

If you're looking for reliable, high-quality results and a partner that goes the extra mile, we're here for you.

Our commitment to delivering reliable, actionable insights means employing advanced tools and techniques to ensure all responses are genuine and meaningful.

We provide respondents tailored to your research needs, whether you require a nationally representative sample or a highly specific demographic group to complete your online survey.

We provide respondents for online diaries, giving you a window into their real-world behaviours and decision-making processes as they interact in their own environments.

It's like stepping into their world to see how they truly transact!

We handle every aspect of your online product testing needs from recruitment and hosting to managing delivery logistics ensuring a seamless and professional experience from start to finish.

Why it matters: Ensures respondents are completing surveys from the intended region or location, eliminating out-of-area participants or bots.

How it works: Each respondent's location is verified using IP tracking and geolocation tools. This ensures that only participants from your specified target area are included, enhancing data accuracy.

Why it matters: Bots often fill out surveys indiscriminately, leading to unreliable responses.

How it works: Hidden "honeypot" questions are embedded in surveys, designed to catch automated responses.

Real respondents won't see or interact with these questions, but bots will trigger them, allowing us to identify and remove their data instantly.

Why it matters: Consistent or repetitive answers across questions (e.g., selecting the same option every time) may indicate careless responses or automated behaviour.

How it works: Flatline monitoring identifies response patterns that lack variation. When detected, these responses are flagged for review and, if necessary, excluded to maintain data quality.

Why it matters: Completing a survey too quickly often indicates a lack of engagement or the involvement of bots.

How it works: We track the time respondents take to complete each section of the survey. Responses submitted at an unusually high speed are flagged and reviewed, ensuring only thoughtful, valid data is included in your results.

Captcha challenges: participants are required to complete captcha challenges to verify they are human before starting the survey.

Response validation: logical inconsistencies (e.g., conflicting answers) are flagged to ensure accuracy.

By combining these robust measures - geolocation verification, honeypot questions, flatline and speed monitoring, and more - we deliver the highest quality online survey data.

Our proactive approach stops bots, reduces fraudulent responses, and ensures that the insights you receive are trustworthy, actionable, and genuinely representative of your target audience.